Do you want to disseminate your research but are you unsure how social media can help? Do you want to grow your network and develop your own personal brand?
During this interactive training course we will explore the benefits of using social media as a researcher, and how you can use it effectively to raise your profile and promote your work. We will review case studies and cover key platforms, how to develop your personal brand, strategies for targeting and growing an audience, ways of engaging and involving the public in your research, as well as how to measure and evaluate your activity. We encourage you to bring your own device to the session.
This training course will cover
- How to use social media from a researcher’s perspective
- Which social media platforms to use and when
- Developing your own personal brand
- Engaging with the public and growing your network
- Measuring the impact of your social media activity
By the end of the day you will
- Explain the benefits of using social media as a researcher
- Understand how to use key platforms effectively, to promote you and your work
- Brand your social media presence
- Identify, target and grow an audience
- Identify approaches to engage the public
- Understand how to measure and evaluate your social media activity.
Open to staff and postgraduate research students at Translate partner universities only (Bradford, Huddersfield, Leeds, Leeds Beckett, Sheffield Hallam and York).
Spaces are limited and registration is essential. Book now to avoid disappointment.